Company Exec

Lee Causey
Co-Founder and Chairman

Lee Causey's commitment to helping others achieve good health has spanned more than 50 years. His cutting-edge vision for weight loss and wellness has impacted like-minded members of the world's scientific and medical communities, eliciting enthusiastic product endorsements world-wide. As the creator of more than 300 nutritional, wellness and weight loss products, he is also responsible for inventing the "world's first diet shake." His pioneering efforts in cleansing and detoxification have had a tremendous impact on the health and wellness industry, and came far ahead of the critical attention now being placed on whole body cleansing. FirstFitness Nutrition was built on the unprecedented success of their landmark product, Reneú, created for all-natural whole body cleansing and detoxification. FirstFitness Nutrition now celebrates more than 22 years of producing superior quality nutraceutical formulas and providing a business opportunity that is transforming the lives of its loyal team of independent Distributors

 
  Nigel Branson
Co-Founder, President and CEO

Nigel Branson's vision and unwavering passion has been a driving force in FirstFitness since 1989. His dynamic speaking, training and leadership skills, along with his exceptional ability to inform and inspire people to maximum achievement, have been instrumental in establishing FirstFitness Nutrition as an industry leader. Growing up in South Africa, he always had an innate ability to connect with people and, by the age of 19, was an award-winning salesman for BMW. However, his longing was not for mere financial success, but to have the opportunity to touch more lives. After coming to America and meeting Lee Causey, the answer became clear. Today, as Nigel leads the new FirstFitness Nutrition as a company, he works diligently with Distributors around the country to transform lives, restore hope and fulfill dreams.

Michele King
Chief Financial Officer

Michele King joined FirstFitness Nutrition in 1991. She is a certified public accountant and holds a bachelors degree in business from the University of Texas at Dallas. Michele oversees the FirstFitness Nutrition executive finance functions, as well as procurement and product manufacturing. With 27 years in financial management in both public and private companies, she has consistently and successfully produced significant bottom line results. In her spare time, Michele enjoys spending time boating at the lake and she also volunteers as a mentor to women through the one-on-one mentoring ministry in her church.

  Steve Massimillo
Vice President, Distributor Relations

Stephen Massimillo joined FirstFitness Nutrition in 1991. He graduated from the University of Florida with a Bachelor's Degree in advertising and a minor in music performance. Steve has worked on both sides of the direct selling industry, building his own successful Distributorship at the age of 25. He has broad-based experience in product development, marketing, sales and training in the import/export business and the direct sales and network marketing industry. Steve has trained over 500,000 Distributors throughout his career. Today, he has become a strong liaison to FirstFitness Nutrition Distributors around the country, with a philosophy that instills a positive attitude, passion, enthusiasm and commitment to building a successful business.